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Creating Brands, and Art – Passport Magazine

By January 3, 2012 July 29th, 2017 No Comments

Kevin Sprague at his business, Studio Two, in Lenox, Mass. Photo by Laurie Gaboardi.

Douglas P. Clement of Passport Magazine, which is focused on Fine Living in Litchfield County, The Berkshires, Dutchess County and Beyond, recently sat down with Studio Two’s creative director Kevin Sprague. The interview takes a look at what it takes to be “a strategic marketing consultant who works with organizations to create compelling methods of communicating, defining, and expressing their core values and products.

Largely for lack of fear, or equivocation, Mr. Sprague turned an unlikely start after college into a process that resulted in sculpting himself into “a strategic marketing consultant who works with organizations to create compelling methods of communicating, defining, and expressing their core values and products.”

His business, Studio Two, continues to grow and prosper, and in July it stretched out and relocated to a stylish space on Church Street in Lenox, Mass., above the equally stylish Café Zinc. Again, there is no coincidence, as the European-feeling café received Mr. Sprague’s branding touch even before it opened.

Other clients of Studio Two include a Berkshires best of the best in varying categories: Berkshire Mountain Distillers, Berkshire Natural Resources Council, SoCo Creamery, Berkshire International Film Festival, The Mount, the Normal Rockwell Museum, Guido’s Fresh Marketplace and couture knitter Catherine Lowe, among others.

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